Oak Hill Investment Fund Website Design and Development
Oak Hill is a newly established investment fund from Financial Investors Sterling & Freeman Capital Management.
Deliverables
User Interface Design, Information Architecture, Responsive Design, Income Calculator Module, One-Page Website
The project
Requiring its own branding to provide a point of difference from the diverse financial products offered by the umbrella corporation, Oak Hill came to JTB Studios for a complete branding strategy and one-page satellite website.
The solution
Utilising cutting edge functionality, the website tells a story across six dynamic screens that snap-to-grid to engage the user in otherwise technical content. The colour scheme was carefully considered to appeal to a sophisticated international market, with the colour red symbolising strength and wealth in many cultures. Oak Hill’s primary goal is to build $100 million in investment in its first year, and the website is the perfect portal to brand the company and communicate their message. With a focus on delivering high returns to their investors, the sophisticated nature and well-thought out design of the site speaks to a wide-ranging target market.
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