Crown Casino Melbourne
A digital marketing strategy for Crown Melbourne's unique offerings
We work with Crown on their ongoing marketing campaigns and have assisted them in the continued growth of their online traffic. From watching sports within Crown, after-work drinks at Crown and using Crown as your Weddings venue.
Deliverables
Strategy, Design, Digital Marketing, Responsive Design, Development
Results
Increased traffic to campaigns
Increased click through rate
01
The project
Crown Casino required a new approach for their digital remarketing, focusing on specific areas of interest.
02
Objectives
Improve digital presence and brand value.
Increase engagement in specified areas.
Increase engagement in specified areas.
03
The solution
We looked to provide a comprehensive range of digital solutions for Crown Casino that could cater towards a diverse audience.
We planned our execution considering the entire user experience and user journey, from first impression as an advertisement on leading media publishers, to engaging and contacting Crown.
The delivery of the project included complete optimisation and asset strategy. Ensuring our interaction design and speed of our creative was compliant with media publishers, but still beautiful experiences for our users.
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