Marshall White

Create a best-in-class brand experience that redefines connection with real estate digitally.

The brand needs to muster up an emotional response from potential and existing clients. Delivering a brand experience they can align with and aspire to be a part of.

Qualities such as service, results and expertise need to shine leaving clients with no doubt in their mind they have chosen to partner with truely the best high end real estate agents in Melbourne.

Strategy, Interactive Wireframes, UX Design, UI Design, Web Development, Responsive Design, Content Management System (CMS)

The Project

Users should feel like the right property is a simple click away. Running deeper than property search though, every client’s experience on the website should be a positive one. Always finding what they need even if they’re not quite sure what that is.



Create authority over typical listing websites with a unique approach to property listings. Buyers need to be armed with more information than they were expecting with barely a question to ask when viewing a house in person.


The solutions

Looking back on the core problems we are setting out to solve and taking into account all of the research and insights gathered what does the solution look like.



Search results are generated on the fly into a unified results page. Users can then filter their results based on what they’re looking for, while also receiving more than they were hoping for.


Design approach

Elevate property listings and the website in general through bespoke design at every opportunity.

Each page is structured in a way to have a smart empty state based on a user’s intent. This allows a user to navigate the website in a more traditional way while still being able to leverage smart filtering and refinement tools even without a search query.

Having your property listed on the Marshall White website should create a feeling of elevation for the user. Each listing can have a bespoke listing page suited exactly to their property. These templates can be a simple checkbox or custom field within Listonce.

After a comprehensive digital strategy and brand uplift?
Let's create something beautiful
More projects
1300 66 99 58
88 Langridge Street Collingwood 3066

    Hi, my name is

    I'm from

    You can call me on

    and email me at

    I would like to chat about...


    Wow, so nice of you  
    We’ll be in touch shortly to learn more about your project.



    Property & Real Estate

    Prime Electrics

    Technology Property & Real Estate


    Design & Architecture Education Property & Real Estate

    Monarch Developments

    Property & Real Estate


    Utility Professional Services Technology

    St Kilda Football Club