Sunway

Refreshing Sunway’s website as an industry premium

Sunway is a consumer-facing brand which provides a range of Australian made, high quality, stylish window coverings for homes across Australia. Sunway provides the window covering components to a group of manufacturers across Australia who then manufacture the window coverings for retailers under the Sunway brand. Sunway’s product range consists of interior and cellular window coverings. Both product ranges are available in a variety of fabric colours, textures and opacities for consumers to customise their window covering to suit their home’s style.
As one of Australia’s leading fabric window coverings specialists, Sunway provides the finest selection of fabric window covers to suit every style and every need.

Deliverables
Website Design, Website Development, Website Launch
01
The project
Sunway was in need of a digital alignment of their brand and online presence. The previous website was outdated and didn’t offer a rich discovery for users.
02
Objectives
Position Sunway as an industry premium

Digital brand refresh and re-launch

Sunway design alignment with physical brand

Educate user on Sunway products

Compel users to trust the brand

Create a user-friendly interface
03
The solution
The new website ultimately allows users to trust the brand and products, as well as educate the end user on the product itself. With an intuitive navigation and exploration process, we enhanced the overall experience for potential customers, while also engaging them with inspiring imagery and comfortable lifestyle interior examples of the product. The focus of the site is the blind pages, which present the user with a filter system to navigate through the large product range before guiding you to the nearest showroom. Picking your new blinds is simple and easy with Sunway's new website!
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1300 66 99 58
69 Buckley Street, Footscray VIC 3011

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