Aquila Menswear

The balance between e-commerce conversions and high end fashion

About Aquila

Aquila is a Melbourne-based men's footwear brand with a strong reputation for quality shoes, Italian styling and traditional construction techniques.

The Project

Synonymous with well-crafted footwear, the brand required a web design update to bring their existing online presence in line with their timeless menswear label.

Objectives

Launch and manage brand expectation

Brand awareness

Grow brand followers

Solution

Working to tight deadlines alongside their A/W16 campaign, JTB Studios redesigned the homepage and navigation to bring the site in line with Aquila’s elevated branding. Using minimalist and full-width design, the site boasts greater real estate to allow larger product images and more space to hero specific ranges and craftsmanship. The navigation bar was updated to allow improved user experience, locked to the left-hand side for easy access and freeing up the header space for additional imagery. The result is a clean, product-centric site with excellent user experience, aligned with Aquila’s sophisticated and authentic vision for the company.

 

Solution

User Experience (UX), User Interface (UI), Web Design, Web Development,

Responsive Design, Content Management System (CMS)

Titles
Proxima Nova Regular
Titles
Proxima Nova Medium
Body Paragraph
Proxima Nova Light
#000000
#747474
#acacac
#cca48f
#443335

Aquila are a

Melbourne-based men’s footwear brand with a strong reputation for quality shoes, Italian styling and traditional construction techniques.

If you like what you see on our Aquila Menswear project, then let's connect.
Otherwise keep scrolling to see some more projects
Mt Buller’s Best Tours

The Ultimate Snow Experience

Polished Man
Lustone

Affordable luxury

West Gate Tunnel Project

Helping the West Gate Tunnel team to shop local

Westbourne Grammar School

Shaping learners who inspire the world

KYB Shock Absorbers

Expanding KYB's advantage online

LifeWise

Educating through web design for your pet's benefit

Probono Australia

Creating a bright illustrative twist to the discussion of Advocacy

Sunway

Refreshing Sunway’s website as an industry premium

Community Sector Banking

Breaking the stereotypical 'banking' mould

Nissan Motorsport

Communicating the racing spirit

NGK Australia

Revamping a world-leading brand's online presence

Fairfax Print & Logistics

Combining a big and bold presence, with clean and simple design

RMIT E:Studio

Connecting students and teachers through a digital platform

Shademaster

Web Design that covers it all

Taco Bill

It's time to rediscover Taco Bill as a restaurant to share food with the people you love

Cake Teacher

Delicious design for baking enthusiasts

Integrated Publication Solutions

The website overhaul of an industry giant

JV Recruitment

Making it easier to connect job seekers to their next opportunity

Monarch Developments

Unique branding in Melbourne's construction market

ALT Tower

Connecting families to their next home, tourists to their next retreat and professionals to their next port of business

Lendo

Setting a financial operation apart from the crowd

Burger Business

Innovative, friendly, easy to use and intuitive web design solution

Local Eyes

A guide to Melbourne's food and culture

FCG Property

A dynamic and modern design for the real estate industry

Stedi

e-Commerce for the off-roading Aussie

Nacap

Building trust through confident design

Ramler

Innovative web design for innovative furniture