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Experts in campaign management
JTB have a team of highly experienced professionals who can strategise and execute effective marketing plans, track and analyse results, and provide regular updates and communication to ensure your goals are met.
We have successfully managed marketing campaigns for many satisfied clients, and has fed into ongoing optimisation efforts for our valued retainer clients.
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01
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Software & CRM Integration
Software & CRM Integration
For growing businesses and brands, it’s sometimes proves difficult to record every customer interaction. The right CRM system simplifies the process of organising, tracking and managing the customer relationship.
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02
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A/B & Multivariate Testing
A/B & Multivariate Testing
Both A/B and multivariate testing involve changing aspects of your website that are each shown to a portion of visitors with aims to further optimise the site, and grow your audience.
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04
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Campaign Management & Optimisation
Campaign Management & Optimisation
A continuous process of analysing and reviewing the performance of a campaign by adjusting keywords and split-testing creative elements. By ensuring campaigns are integrated and completely measurable to achieve campaign objectives and KPIs whilst working within your given budget.
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06
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Social Media Marketing
Social Media Marketing
Properly planned, social media marketing can increase market traffic, conversions and brand awareness. It’s the systematic process of continuously planning and posting quality content across multiple social media channels.
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07
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Conversion Rate Optimisation (CRO)
Conversion Rate Optimisation (CRO)
The systematic process of understanding and influencing your online visitors to take a desired action as well as increasing the percentage of users who do so. Raising both the quality and quantity of visitors.
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08
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Search Engine Marketing (SEM)
Search Engine Marketing (SEM)
The process of leveraging paid search tools to reach potential customers at the perfect time and place. Where SEO requires a team to be consistent and constantly generating high quality content, SEM can quickly raise brand awareness and revenue to expedite the process.
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09
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Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)
Deep knowledge of Google algorithm updates and search ranking techniques to effectively direct high quality traffic to your website. Offsite and onsite SEO strategies are essential to ensure your content and keywords are delivering the best possible results for your business.
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