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User Experience Design (UX)

Solving problems through empathy.

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01
What is user experience design or UX?
Multi-faceted, UX design is a concept that is inclusive of many different disciplines - such as information architecture, visual design, accessibility design, animation and interaction design and human-computer interaction.
It is the process of designing a product or service and enhancing the human experience people have while interacting with it.
02
Some UX tools

Research

The starting point of any project, research provides the foundation for design as it allows us to avoid assumptions and make decisions from a logical, rational but also empathic place. We learn about the user’s behaviours, goals, motivations and needs.

Wireframing

Low fidelity representations of a design help to dissociate the interactions from the aesthetics. They’re the backbone of the product or service and are used as a guide for the development.

Testing

Conducting testing is necessary to observe your user’s behaviours. Witnessing the struggles a user goes through is a powerful trigger for creating empathy, allowing for feedback you otherwise would not receive through traditional methods.

03
Growth and iteration

UX design is a necessity in our modern day. It’s the process of consistent and continuous iteration. Even though a product and service may be the best it can be in the present, it should be prepared to continue to grow in the future.

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    Design services

    01 /09

    Mobile Application Design

    Our approach to application software takes advantage of the limitations and restrictions built inherently to mobile. We’re able to create features that are custom from start to finish, giving the user an experience unlike desktop.
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    02 /09

    Animation & Interaction Design (IxD)

    Any point of interaction between user and product is meticulously thought out and designed for. We strive for enabling users to achieve their objectives intuitively and as expected.
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    03 /09

    Photography & Video Production

    Now more than ever is a time when people expect their visual senses to be stimulated. Online, in print, on TV, in video, there is an expectation for imagery to be stunning and sensory.
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    04 /09

    Digital Brand Transformation

    Consider a holistic perspective to your brands digital touchpoints. Prioritising not only your company site, but any applications, customer portals or customer facing processes. Digital solutions can drastically automate and provide high quality improvements to your whole brand.
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    05 /09

    Visual Communication

    Digital design isn't the limitation to our design capability. If you need any other communication design we have the expertise to deliver your requirements for a complete design agency skills. e.g. Print design, business cards, Logo & Identity Design, Brochures and more.
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    06 /09

    Accessibility Design (AA/AAA)

    A website should be usable for all humans. It’s the accessibility requirements that ensures low internet speeds, colour blind and contrast ratios and hearing impaired users have optimal experience..
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    07 /09

    Customer Experience Design (CX)

    Designing for the entirety of a customer’s experience with a company or brand. It’s the process of honing in on all touchpoints that a customer can and will interact with a brand to create the optimal experience.
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    08 /09

    User Interface Design (UI)

    The process of problem solving your business goals, user objectives and expectations. This design process brings your brand to the forefront of your customers and solves data and information complexities by delighting the user with memorable and intuitive experiences.
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    09 /09

    User Experience Design (UX)

    Multi-faceted, UX design is a concept that is inclusive of many different disciplines. Typically we focus on both positive or negative experiences from the user by conducting user testing - both quantitative and quantitative. We synthesise the data to educate the information architecture, interactive prototypes and user flow assessment and solutions.
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    Clients

    Partnerships with the finest products & services

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